Determine the Intended Audience
The colours, images, fonts and layout should be tailoired to the
preferences of your audience. The type of site content
(reading level, amount of animation, background colours, etc.) should
be appropriate for the chosen audience.
Determine the Goals of the Site
Some common goals of websites are: to be informative to create a
personal homepage, to establish a corporate presence, and to business
in e-commerce.
Determine the General Content and Create a Site Map
The site map is sometimes called a Storyboard. Common organisational
structures for Web sites are: hierachical, linear and random.
Sketch a tentative Page Layout Be consistent in your overall layout — colour, typefaces,
logo location, nvigation bar, etc. Plan your Homepage Layout to avoid
scrolling. Plan your Content Page Layput to be consisitent, with easy
navigation.